private 0204

Private 0204 (prïvate0204®), based in Copenhagen, Denmark, is a quiet luxury slow-fashion brand focused on limited-edition wardrobe essentials. Built on craftsmanship and authenticity, the label combines Scandinavian minimal design with Italian production, creating pieces that feel personal, natural, and long-lasting.

The collection offers versatile women’s fashion designed for both premium formal and everyday wear, suited to refined settings. With clean silhouettes, soft textures, and understated tones, each piece is easy to style and adaptable across seasons. The brand focuses on small-batch production, natural materials, and long-lasting quality. Made in Italy, each piece is designed for durability and encourages thoughtful consumption over fast-changing trends.

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PRIVATE 0204 Fine Cotton Poplin Shirt Dress in Blue Stripe
PRIVATE 0204 Fine Cotton Poplin Shirt Dress in Blue Stripe

Fine Cotton Poplin Shirt Dress in Blue Stripe

PRIVATE 0204
Regular price $ 315.00 USD
Sale price $ 315.00 USD Regular price $ 450.00 USD
Unit price
PRIVATE 0204 Mini Cotton Crepe T-Shirt in Mud
PRIVATE 0204 Mini Cotton Crepe T-Shirt in Mud

Mini Cotton Crepe T-Shirt in Mud

PRIVATE 0204
Regular price $ 210.00 USD
Sale price $ 210.00 USD Regular price
Unit price
PRIVATE 0204 Cashmere Cotton V-Neck Pullover in White
PRIVATE 0204 Cashmere Cotton V-Neck Pullover in White

Cashmere Cotton V-Neck Pullover in White

PRIVATE 0204
Regular price $ 675.00 USD
Sale price $ 675.00 USD Regular price
Unit price
PRIVATE 0204 Cotton Denim Jeans in Dark Blue
PRIVATE 0204 Cotton Denim Jeans in Dark Blue
Sold Out

Cotton Denim Jeans in Dark Blue

PRIVATE 0204
Regular price $ 360.00 USD
Sale price $ 360.00 USD Regular price
Unit price
PRIVATE 0204 Fine Cotton Soft Knit Sweater in White
PRIVATE 0204 Fine Cotton Soft Knit Sweater in White

Fine Cotton Soft Knit Sweater in White

PRIVATE 0204
Regular price $ 460.00 USD
Sale price $ 460.00 USD Regular price
Unit price
PRIVATE 0204 Summer Silk Blouse in Blue
PRIVATE 0204 Summer Silk Blouse in Blue

Summer Silk Blouse in Blue

PRIVATE 0204
Regular price $ 410.00 USD
Sale price $ 410.00 USD Regular price
Unit price
PRIVATE 0204 Sim Cashmere Scarf in Coal
PRIVATE 0204 Sim Cashmere Scarf in Coal
Sold Out

Sim Cashmere Scarf in Coal

PRIVATE 0204
Regular price $ 450.00 USD
Sale price $ 450.00 USD Regular price
Unit price
PRIVATE 0204 Net Cashmere Scarf in Cappuch
PRIVATE 0204 Net Cashmere Scarf in Cappuch

Net Cashmere Scarf in Cappuch

PRIVATE 0204
Regular price $ 430.00 USD
Sale price $ 430.00 USD Regular price
Unit price
PRIVATE 0204 Brushed Cotton Oversized Shirt in Coal
PRIVATE 0204 Brushed Cotton Oversized Shirt in Coal

Brushed Cotton Oversized Shirt in Coal

PRIVATE 0204
Regular price $ 390.00 USD
Sale price $ 390.00 USD Regular price
Unit price
PRIVATE 0204 Voluminous Cashmere Cardigan in Oxe
PRIVATE 0204 Voluminous Cashmere Cardigan in Oxe

Voluminous Cashmere Cardigan in Oxe

PRIVATE 0204
Regular price $ 995.00 USD
Sale price $ 995.00 USD Regular price
Unit price
PRIVATE 0204 Voluminous Cashmere Oversized Sweater in Cappuch
PRIVATE 0204 Voluminous Cashmere Oversized Sweater in Cappuch

Voluminous Cashmere Oversized Sweater in Cappuch

PRIVATE 0204
Regular price $ 840.00 USD
Sale price $ 840.00 USD Regular price
Unit price
PRIVATE 0204 Corn Knit Cashmere Crewneck Sweater in Sand
PRIVATE 0204 Corn Knit Cashmere Crewneck Sweater in Sand

Corn Knit Cashmere Crewneck Sweater in Sand

PRIVATE 0204
Regular price $ 458.00 USD
Sale price $ 458.00 USD Regular price $ 655.00 USD
Unit price
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